Digital Media Producer

Create electronic entertainment and organize creative teams.
picture of Digital Media Producer

Quick Stats

Salary Range
$45,000 – $112,000

Data from U.S. Department of Labor

What do Digital Media Producers do?

Anyone who owns, or has used, a computer, an iPhone, a video game, or an MP3 player has seen the work of a Digital Media Producer. That’s because Digital Media Producers are in charge of creating the audio, video, and graphics on these electronics and other forms of digital media.

Your job as a Digital Media Producer requires plenty of teamwork. The projects you take on require the skills of many employees. Not only do you supervise Webmasters and Graphic Designers, but you also make sure information flows between them and other team members so that everyone is on the same page.

There are two sides to creating new digital media: the technical and the creative. It takes a special type of person to imagine the unimaginable, but coming up with the idea is just the beginning. On the other side of the equation, you have the technical staff that turns that idea into reality. And you’re in charge of it all.

Whether the project at hand is a video, downloadable music, a webpage, or a computer game, it’s your responsibility to keep the project on task, on schedule, and on budget. You request updates, oversee progress, check quality, attend meetings, and supervise the production of photos and recordings. If that doesn’t keep you busy, there are always meetings with customers and upper management to wedge into the schedule, too.

Should I be a Digital Media Producer?

You should have a bachelor's degree or higher and share these traits:
  • Leader: You're good at taking charge, giving directions, and inspiring other people.
  • Ready for a Challenge: You jump into new projects with initiative and drive.
  • Reliable: You can always be counted on to do a good job.

  • How to become a Digital Media Producer

    Most Digital Media Producers have a Bachelor's degree. Chart?chd=s:hsl9ar&chl=no+college+%286%25%29|certificate+%2816%25%29|associate%27s+%2810%25%29|bachelor%27s+%2853%25%29||doctorate+%2815%25%29&cht=p3&chs=466x180&chxr=0,6,53
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