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Plans and directs statewide program of public health education and promotes establishment of local health services: Directs workers engaged in preparation and distribution of health information materials, such as brochures, films, weight charts, and first-aid kits. Promotes establishment or expansion of local health services and provides technical assistance to individuals and groups conducting [health conferences, workshops, and training courses. Answers health information requests received by department or reviews correspondence prepared by others. Coordinates special health education campaigns during epidemics, rabies outbreaks, instances of food poisoning, and similar emergencies. May direct health education activities in public schools.