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To grow, flowers need sun. People need food. And mountains need lots and lots of time. A business, however, needs something else entirely: It needs a Business Development Executive, who helps it grow its sales, its revenues, and its competitive advantage.
As a Business Development Executive, you do that by “developing” the company’s offerings and opportunities. You might hold any of several job titles — for instance, Business Development Manager, Business Development Specialist, or Chief Business Development Officer — but it’s always your responsibility as a Business Development Executive to help your company secure new business in the form of brand-new clients and customers.
Part Sales Representative, part Marketing Analyst, and part Business Analyst, you’re primarily in charge of sales and marketing, but also strategic planning, finance, and customer service. Your days, therefore, are typically very diverse. You might spend one minute brainstorming new products with a Product Developer, for instance, and another minute working with a Market Researcher on focus groups and surveys.
Later that same day, you might have lunch with a new customer, meet with the Chief Financial Officer (CFO) to discuss sales projections, and hear a presentation from a vendor about a new customer relationship management (CRM) tool. Finally, you might end your day doing sales training and responding to a request for proposal (RFP) that was issued by a potential client.
Essentially, then, you do a little bit of everything. Always, however, your duties as a Business Development Executive are carried out with a singular focus: getting new business that helps your company grow.