Decide what goods a retail store will sell, and how they will be marketed.
Coordinates business and promotional activities concerned with production of entertainment in advance of touring theatrical company, circus, road show, motion picture, or other attraction: Inspects performance location and reports condition, and if stage presentation, inspects equipment and accommodations of theatre, such as size of stage, seating capacity, and number of dressing rooms. Completes business details, such as advance sale of tickets and lodging for members of touring group. Purchases advertising space or spot announcements in newspapers, radio and television, and other media. Distributes posters, signs, and other displays to stimulate interest in coming attraction and promote box-office sales [PUBLIC-RELATIONS REPRESENTATIVE].